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Digital marketing continues to grow, as it becomes a necessity for most company’s marketing departments. According to Brightwater, there was a significant rise in the candidates moving away from traditional marketing into the digital space, as well as an increase in graduates leaving college having specialised in the area. This follows the trend that digital is becoming less of a niche, and more of a necessity…

Digital marketing is one of the most exciting, challenging and fast-paced industries you can work in. The digital economy is growing fast and there’s no better time to get into digital marketing. Be prepared for a career that will keep you on your toes with no two days the same! It’s a competitive industry, but here’s some simple steps you can take to get ahead. 1.…

Especially useful for digital marketing professionals who produce content on a regular basis, the following influencer tools can help you identify the types of sites and key people within your niche that may link to or share your content and amplify your message.These five tools will help you identify, analyse and contact relevant PR, blogger and other key influencer contacts, with the purpose of sharing content…

Fancy a career in digital marketing? Following some of the tips listed below may help you get ahead in your search for the job you want or at least help to get a foot in the door.1. Stay up-to-dateDigital marketing is a fast-growing industry and very competitive one. By showing that you are doing everything you can to stay up to date with what is going on in…

Want to know what it takes to be a Fitzwilliam Institute Part-time Diploma in Event Management student? See what two of our most recent graduates have to say about the course:"When I first found the Fitzwilliam Institute course online I was delighted, but still a bit skeptical. It ended up being absolutly the best thing i've ever done. Amazing, skilled, and professional tutors, all of whom…

People enrol on a course for all sorts of reasons: to increase their employability, to learn a particular set of skills, to meet like-minded people, to change their careers and sometimes just because they like learning.In most cases our event management students have chosen to study because they’re seeking employment in the events industry and require the knowledge, skills and connections to get there.But can practical…

Event Management is one of the fastest growing industries all over the world. From global events like the St. Patrick’s Festival to sports weekends, food festivals, conferences, concerts and public celebrations, event management has evolved into big business; and event managers are the ones overseeing and arranging all aspects of the events. Sounds good, right?However, if you are still confused whether event management is the right…

Google loves quality content. Your visitors love content. But writing content for the sake of writing content simply makes no sense. If your marketing department has a mandate that you must write x number of blog posts per month, you need to change direction — and here’s why. On WordPress alone, 86.4 million blog posts are published every month. That’s a lot of content! Sadly, most of the content that’s posted…

It's time to polish that résumé, marketers! There is an enormous and still growing demand for digital marketing professionals with finely tuned skills. In Ireland, digital marketing economy will soon be worth £21.1bn, according to recent stats, 150,000 digital jobs being predicted by 2020. Digital marketing salaries are also increasing rapidly, making digital marketing one of the most attractive career choices. But what skills should you…

The 2018 job market for digital marketing professionals is looking very positive, according to IrishJobs.ie.With more businesses than ever now operating online, it’s no surprise that professionals with digital marketing experience are in demand.At the senior level, a Digital Director of Marketing can expect to earn up to over 100k while a Head of SEO can earn up to 85k and a Head of Search up…