Certificate in Conference Planning - Distance Learning

Certificate in Conference Planning (Cert. Conf. Plan.) - Distance Learning Course

Introduction

Conferences are at the forefront of modern communications, whether this is for internal communications (training seminars, retreats, annual general meetings, major annual conferences, for example) or as a vehicle for communicating with key audiences (such as press launches and some technical conferences). A conference is a generic term to describe a diverse mix of communications events.

This online learning course will teach students how to plan and organise conferences of any kind.

Course Content

Event Management Planning

Types of Events, Special Events, Mega Events, Hallmark Events, Major Events, The Event Manager, Qualities of an Event Manager, Strategic Planning, SMART objectives, PEST & SWOT Analyses, Operational Planning, Plans, Organisational Structure, Systematic Planning, Implementation, Post-Event Analysis, Case Studies.

Event Coordination

Staging the Event, Key Suppliers, the Stage, the Venue, Factors to consider, Room Setup, Site Inspection Visits, Contracts and Cancellation Fees.

Conference Planning

Definition, Benefits, Features, the Budget, Types of Conferences, the Conference Planning Team.

Conference Venues

Suitability, Location, Availability, Size and Cost, Facilities, Configuration, Inspection.

The Conference Programme

Conference Topics and Timings, Speaker Acquisition, Where to find Speakers, the Briefing, the Conference Brochure, Design, Printing, Distribution.

Media Events

Understanding the Objectives of the Press Conference, Defining the Target Audience that Should Attend, Planning Date and Time, Selecting and Booking Venue, Listing Logistics Requirements, Developing a Speaker and Presentation Plan, Reviewing Presentation Content with your Client, Timelines and Media/Press Invitations, Managing Confirmations.

Conference Evaluation

Closing Your Events, Administration, Evaluation the Event, Methods of Evaluation.

Conference Equipment

Types of equipment used at conferences.

Conference Planning Project

The project is an important part of the course. Each course participant is given the project brief. Participants are asked at the end of the course to produce a Conference Proposal with their recommendations to the examiners. This gives participants the opportunity to use the knowledge they have obtained during the course in a focused way and develops proposal-writing and creative skills.

Methods of Learning

Online Lecture Modules, Subject Expert Feedback Sessions after each Module, Practical Case Studies, End of Module Assignments, etc.

Subject Experts

Fitzwilliam Institute Group maintains a panel of qualified Subject Experts.

Who Should Apply?

Anyone working in Conference Management, in an entry or support position, or those who wish to make a career change to Conference Management. The course will also benefit anyone who has Conference Planning as part of their job specification.

Qualifications

Successful students qualify for the Certificate in Conference Planning (Cert. Conf. Plan.). The Certificate is awarded at Distinction, Credit or Pass Level. This course is accredited by the Institute of Commercial Management and is Industry and Internationally recognised in over 140 different countries worldwide.

Start Date

25 May 2012

Course Application

Application for this course is available immediately online through our Course Payments Page.

Course Duration

6 weeks to 6 calendar months depending on individual progress.

Fees

€495.00

All course material is included in the fee. Fees are payable by credit card, debit card, bank draft/transfer, cheque or PayPal. All fees must be paid before the course starts

Brochure

Request a Brochure for this Course.

Disclaimer

Every effort is made to ensure accuracy, however responsibility is disclaimed for any error or omission in this website.

Fitzwilliam Institute as part of the Fitzwilliam Institute Group closes on Bank Holidays and for a number of days at Christmas and New Year. Fitzwilliam Institute Group reserves the right to postpone, cancel or alter courses without notice or to change any of the details in this web page. Fees are not refundable unless the course is cancelled by Fitzwilliam Institute Group.

Fitzwilliam Institute Group, Temple Court, Temple Road, Blackrock, Co. Dublin. Tel: (01) 283 45 79 Fax: (01) 283 45 75

Existing students can login here.